38 karma · joined July 2, 2009
It isn't perfect, but it does keep us making forward progress. And sometimes those things that just don't ever make it to the current board are things that don't really need to get done.
I certainly don't mean to be misleading. But, it definitely feels as extreme as completely banning email. At least for our team, all our past experience with hating email at a company was tied to internal email culture and the inability to actually do work.
- 90% of customer conversations occur via Intercom.io our hello@primellop address and all reply-to’s point there. And, generally the other 10% that come directly to me where it makes sense to have the rest of the team available to help, get cc’d into hello@ in my response.
- currently all our recruiting is inbound (mostly through angel.co) and I follow up with people there to schedule a call. Certainly some amount of external email around that.
- on the sales front we are definitely using email. Happy to play in their world and make it easy for them. But, again, most next actions and internal collaboration/communication moves to trello/hackpad/relateIQ
- all the services we use obviously send a bunch of email, that we sometimes need to respond to. But all of that is in a group email that most of us can dig through if we need to.
And, FWIW, I’ve had the opposite experience with email. I can handle the external communication OK… it’s the mess of internal email that has caused the most headaches.
A lot of startups go into a crazy mode like this after they run out of money. We’re just trying to do a little more of the crazy up front.
Nobody ever takes note of [my advice], because it's not
the answer they wanted to hear. What they want to hear
is "Here's how you get an agent, here's how you write
a script,"... but I always say,
"Be so good they can't ignore you."