12,223 karma · joined May 31, 2009
The halo effect is real: https://medium.com/@trendguardian/rigged-networks-1d5ad5c6f8...
Palantir is stealing business from consultancy firms, now frontier models are going to do the same to them. He has to convince executives (main purchase decision makers) by what he does best: politics.
https://medium.com/@trendguardian/rigged-networks-1d5ad5c6f8...
1. New customers: lower barrier to entry, try, or switch into the ecosystem.
2. Loyal customers: Upgrade propensity is increased as friction decreases.
3. Innovators: offers options for those who want to try a model, but might later change their minds for something that better suits them.
All this increases exposure and engagement to the brand, which translates to increasing sales and revenue.
https://www.construction-physics.com/p/morris-chang-and-the-...