133 karma · joined December 4, 2023
Wall St wasn't bailing on Netflix shares in 2022 cuz they thought Netflix would turn into Napster. When subscriber numbers don't grow it's a signal of reaching the max number of subscribers on the planet who can afford to pay monthly for content
Netflix execs for years had been braying about how the internet has billions upon trillions of people. But if your subscriber counts start strugling to increase once it reaches 250 mil that's a sign of hitting people who don't have cash left in the pocket. After that peak is reached it doesn't matter how superior your tech stack or business strategy is to the competition.
It's sort of like AT&T. No one believes AT&T is going to shutdown and no one believes AT&T is going to find new customers. Cuz they have already captured those who can pay.
Growth investors will go look for other shares to buy.
Any firm with offices located across the world are making cash just moving it around faster than you can make it with a product. And profitably. Taking advantage of exchange rates, interest rates, tax rates, subsidy, tariff differences etc etc is a more sophisticated process these days than anything you see in a factory.
Since platforms signal to everyone popularity or engagement = quality. And no one is proposing anything better. As content/noise explodes with everyone broadcasting, the pressure will keep growing for mechanisms that generate signals of quality. If the mechanisms are poor, random and chaotic things will keep Emerging out of these systems.
Microtargeting is an added bonus for the attention seekers and panderers. You can regulate micro targetting and it won't reduce the things that get propped up by the algos.
There is a reason radio spectrum is regulated. If everyone broadcasts without any coordination all you get is massive noises where no one can hear anything anyone else is saying. And that's pretty much what's happening now. Mechanisms to increase signal and reduce noise are half baked.
People have been talking about this for 15+ years now, without proposing an alternate Signal of Quality.
It's probably not possible if you give everyone, as social media did, the ability to Broadcast to the whole planet. For free.
No one had this ability in the past. You had to buy spectrum or a news paper or TV studio or satellites etc.
So we have everyone broadcasting contributing massive noise and a highly unreliable mechanism to Signal quality.
We can crucify Zuck but it won't change the fact no one is proposing alternate info flow architecture for the net.
Destination gets harder and harder to agree upon as groups get larger.
It has reduced my time spent on Google Search or watching long youtube videos (which is where most of their Ad revenue comes from). Not sure if thats already showing up in quarterly results but it's a hard job keeping those numbers up while this big transition is happening. Doesn't matter who the CEO is.
Think kahnemans system 1/system 2 or the difference in reaction time of the (electrical)nervous system and the (chemical)endocrine system.
Culture generation happens along both time frames.
Engament metric driven social media and news media are all system 1. Reaction times ate fast. There is no system 2. It's still evolving.
So current Culture generation doesn't exhibit system 2 fall back when required.
People need to learn some basic finance if they want to influence how creator economy businesses run. If you can't do that make friends with business experience who you can trust and rely on. If you can't do either, don't get into a creative field.
Most of the time creatives just hand over all financial decisions completely to some one else.
And then guess what, the financial engineers gain much more influence over how the business run. Even Disney is being pushed around (see Nelson Peltz). And the reason Peltz and finance logic hasn't totally over run them is there are people with finance skills saying profit maximizing, cost cutting finance logic cannot run this shop.
You will not find a single sucess story in a creative field without someone with business skills involved.