614 karma · joined September 30, 2011
interesting definition of "smart" you're using
Wish I had ever even considered that might not be good for me
- A) Amazon house brands
- B) Amazon retail
- C) 3rd party seller, fulfilled by Amazon (FBA)
- D) 3rd party seller, fulfilled by Merchant (FBM)
Amazon house brands are the things like Amazon Basics, or a host of other brands that are owned by them even though they're not explicitly labeled as such. Retail is the traditional retail model described by last user, Amazon buys inventory from other companies and then handles sales & fulfillment. FBA is sort of the consignment model, where Amazon doesn't own the inventory but they handle fulfillment. FBM is basically the Ebay model - Amazon is just facilitating the marketplace, taking customer payment etc, but the merchant is responsible for shipping/logistics.
They're going to scale back the number of companies they buy from for retail (B), and those companies will have to use C or D or stop selling on Amazon altogether.
It’s easy to be super cynical about everyone’s motivations, and it’s turtles (or signaling) all the way down