I definitely agree, though. My intent is to monitor for if/when we get close to entering a new billing tier, see any obvious abnormalities in usage, etc. Thanks for the recommendations, I'll check them out!
326 karma · joined August 5, 2009
I definitely agree, though. My intent is to monitor for if/when we get close to entering a new billing tier, see any obvious abnormalities in usage, etc. Thanks for the recommendations, I'll check them out!
It seems that the real issue is that on-demand companies that charge a premium to "traditional" alternatives have a hard time justifying that premium if all they provide is a thin tech layer on top of said services. Uber is not only more convenient, but also now cheaper in many cases than taxis. I still think (albeit with strong bias) that if you can offer convenience AND cost savings, there is a legitimate value for the on-demand model.
[1] Taxaroo, https://www.taxaroo.com
My co-founder and I are excited to share with you our startup - Taxaroo. At the risk of sounding cheesy, think of Taxaroo as "Uber", but for tax preparation. Taxaroo is a marketplace that matches tax filers with professional tax preparers entirely online. We offer up-front, fixed-price quotes based on clients' unique tax situation, and match them with experienced tax preparers that are able to handle that specific scenario. Clients pay no additional fees to us - we only charge tax preparers a referral fee.
Beyond simply a marketplace, Taxaroo is also a convenient (and secure) platform for you, as a client, to exchange documents and basic personal information with your preparer (rather than emails, lugging stuff to someone's office, or [shudder] faxing docs). We also enable you to pay with a credit card and only be charged once you've approved your final tax return(s).
Though we've been working on this for nearly a year, we only recently opened up the platform for tax preparers and have already received a strong response and lots of enthusiasm. We have signed up professionals from across the U.S. with an average experience of over 17 years preparing taxes. We rigorously validate several levels of identification and credentials, and verify these with the IRS.
We'd love for you to check it out and let us know what you all think! If you're getting ready for tax season, we want to offer HN a 10% discount for the first 25 people using this promo link: https://taxaroo.com/getstarted/LOVE4HN.
Thanks,
Tim (Co-founder and CTO, Taxaroo)
I think your perspective is one that many people share, though fortunately for us, not everyone does! My co-founder is a CPA with his own tax firm, and they handle ~1000 clients/year without meeting anyone in person. The demand there is what ultimately led us to giving this model a try in the first place.
As you described, it all comes down to trust, and we're working on building that up right now. I think our messaging, as it stands today, doesn't do enough to build trust. So far we've gotten a fair number of early users that will hopefully help build up credibility in the process, and we'll do a better job explaining how we vet our preparers.
Looking specifically at H&R Block, our value proposition is actually more than just convenience. They typically will hire people each year off the street with little to no tax prep experience, and give them a crash course in just a few hours. Compare that to our CPAs and EAs that average over 15 years of experience, and I think we have a strong value proposition in terms of expertise as well. We're not a true "Uber" model either, where the assignment of work is a black box. We let clients select their preparer from a set of compatible tax pros, and they are free to research which one makes them most comfortable. We encourage preparers to write about their experience, and to provide LinkedIn profile URLs to make it a little easier to find their background.
Obviously we're not in a position to convince someone with an existing relationship with their accountant to switch to using us, but we're targeting someone who otherwise would walk into a big-box tax store to get their taxes done.
As for target market, we're still struggling a bit to narrow it down. It's a little more complicated than just picking one at random, but we're testing hypotheses. We're looking in two directions right now - either on-demand economy workers who are working as independent contractors, and/or early career business travelers. Independent contractors because they are comfortable with the "gig economy" model and may have complicated tax situations, and business travelers because I know that world and know that they are busy and can have complex tax situations as well.
Hopefully some day in the future we can convince you to give us a try!
My understanding from the research we've been able to do is that there were a few issues:
- The branding was weird. TurboTax is supposed to be about DIY, so having a tax pro service under that was confusing. I spoke to several former preparers with Personal Pro who said they would get clients asking for technical support with TurboTax
- It started as "intrapreneurship" within Intuit, so it was a small team trying to grow it (not a top-down initiative). I suspect they had certain (large) targets they couldn't meet that were gates along the development process.
- I suspect ultimately, similar to above, it never became large enough to be interesting to Intuit, and it was likely cannibalizing some of their existing customers as it was.
[1] - https://www.taxaroo.com
Thanks for the feedback. I absolutely agree regarding the ranking/rating system. We've really just recently launched, so right now we just don't have many reviews. We do have the system in place, though, and we'll be building up those reviews.
Regarding the preparer locations - we plan to add the ability to sort/filter preparers, but we do only show you those that have specifically indicated that they can handle the type of returns required based on your quote. So, if you said you worked in NY and lived in NJ, the listed preparers will be able to handle both states. Same goes for rental property, capital gains, etc.
If you have any feedback or issues as you go, feel free to reach out to me directly at tim@taxaroo.com
Partly because of the negative experiences with TurboTax, my co-founder and I just launched a company [1] in this space. We're actually "replacing" a TurboTax product that was recently discontinued called "Personal Pro". We're something of an "Uber" for tax preparation, acting as an online marketplace and platform for clients to get their taxes done by professionals. TurboTax had tried this for a few years but it appears they're betting on a continuing shift to DIY.
Has anyone had any experience here as a client of Personal Pro? Would love to hear how it went!
[1] - https://www.taxaroo.com
We can match you with a preparer from anywhere in the country, we quote you a hard up-front price, and you interact with your preparer entirely online.
My co-founder (a CPA) and I just launched it this year, and we've received extremely strong interest from professional tax preparers. We actually did a Show HN a little bit ago, but didn't get much traction: https://news.ycombinator.com/item?id=11074466
Would love to hear your thoughts!
My co-founder and I are excited to share with you our startup - Taxaroo. At the risk of sounding cheesy, think of Taxaroo as "Uber", but for tax preparation. Taxaroo is a marketplace that matches tax filers with professional tax preparers entirely online. We offer up-front, fixed-price quotes based on clients' unique tax situation, and match them with experienced tax preparers that are able to handle that specific scenario. Clients pay no additional fees to us - we only charge tax preparers a referral fee.
Beyond simply a marketplace, Taxaroo is also a convenient (and secure) platform for you, as a client, to exchange documents and basic personal information with your preparer (rather than emails, lugging stuff to someone's office, or [shudder] faxing docs). We also enable you to pay with a credit card and only be charged once you've approved your final tax return(s).
Though we've been working on this for nearly a year, we only recently opened up the platform for tax preparers and have already received a strong response and lots of enthusiasm. We have signed up professionals from across the U.S. with an average experience of over 17 years preparing taxes. We rigorously validate several levels of identification and credentials, and verify these with the IRS.
We'd love for you to check it out and let us know what you all think! If you're getting ready for tax season, we want to offer HN a 10% discount for the first 25 people using this promo link: https://taxaroo.com/getstarted/LOVE4HN.
Thanks,
Tim (Co-founder and CTO, Taxaroo)
While time has shown that the average person can find a use for Facebook, Twitter, and Foursquare, I still find it very difficult to see how "another" social app... and a photo-sharing one at that... is going to draw the kind of crowd that would make this extremely high valuation reasonable.
I would agree that, based on numerous comments across the web, the only reason for such a high valuation is because of possible acquisition. But this article specifically mentions that the company is not interested in being acquired, so I guess I just don't "get it".
During the dot-com bubble, "eyeballs" were becoming as important a metric for companies as "revenue" or "profit". It seems to me (and others here) that we're seeing some of the same sentiment all over again.
The fact that Color will give me a 'dynamic social graph based on who I interact with frequently' does not make me want to sign up. Then again, I might not be their target market. I currently don't have much interest in sharing photos on the internet with strangers just because they are nearby.
I would guess that a majority of Universities are somewhat narrow in their focus and what their definition of success for their students is.
Of course, I agree that it's about as readable as minified Javascript, and the first thing I thought of when I saw it was the "million dollar website". But you'd have to think that the guy that put it together had used SOME other part of the internet (at least Google) and still decided that this was acceptable for his community.
I guess I don't agree with everyone else here, but I think it all came together well and I actually enjoy the color choices
It's not really an easy read, but it seems that, by default, the University wants in on anything you do in their facilities. They make this condition for students, though:
"Students are exempt from this policy for cases in which University facilities are not used and where the invention or discovery is not made in the course of the students studies at the University."
So since it's sort of "in the course of the student's studies", I might have to go after the following conditions in the policy:
" If, however, the inventor or another institution believes that the circumstances surrounding the invention, including such factors as support provided by other than the University, place where discovery was made, or lack of relevance to the regular work of the member of the faculty or staff, warrant another distribution, the inventor or the institution may request the Office of Technology Management, in consultation with the Technology Transfer Committee, to review the circumstances. After review, and upon consultation with the Office of General Counsel and the Senior Vice Chancellors, the Office of Technology Management will make recommendations to the Chancellor on the distribution of proceeds.
The University, as determined by the Technology Transfer Committee and the Office of Technology Management, may choose to waive all rights to file a patent on a particular invention or to pursue licensing of such invention, electing instead to grant the inventor permission to proceed on his or her own in whatever manner the inventor deemsappropriate."
Most of the language seems really targeted towards faculty and staff, however, so I think I can work around it. I'll try the person you suggested once I hear back from my department head.I'd just like to see the language behind the agreement I signed I guess.
This might be history in the making, as I potentially might have to pitch why my idea is NOT viable enough for them to care (inverse VC pitch, lol).
If they won't do that, I might have to change my project to use another web app-type idea that I consider less viable as a business but could teach me a lot about web development. I hope that's not the case, as currently I'd be earning 3 credits to build my dream project and if I can retain all IP I'd be golden.
" This is a complicated question.
Effectively, the University owns everything (all IP) that we do while we are here, faculty, staff, and students alike. However, they have very limited capability to effectively copyright, patent, and market everything that is created. If you were to go through the process of doing this through the University, they would return a portion of any income that they acquire. In return, they cover the legal, patent, and marketing costs to get the product to market, or to find some company that would want to market it. Given the number of things that are created in a university, the process of selecting which items to pursue is long and involved.
My suggestion is that you proceed on your own. If you are hugely successful, then you would deal with the university at that time. "
So it seems like most people here are right on. If I can't easily get any more information, I'll probably just go for it. I was just trying to see where I stand so I don't get myself in a ridiculous situation later where I say "Why didn't I think of this earlier?".