throwaway529

Reading this, I was reminded of a book with some marketing basics.

When there's a lot of other products similar to your own, you don't have a lot of independent pricing power. Price elasticity of demand is elastic with lots of substitutes.

Then for the 4Ps - Product, Price, Promotion, Place.

To make something successful, at least one of these needs to be really compelling and none of them a blocker.

The book's called Marketing Management and, I feel, well worth a flick through for any maker that wants revenue. Link: https://www.amazon.com/Marketing-Management-Global-Philip-Ko...

.eu's not huge in europe. But it's not .biz either.

Some customers might not notice, for some it'll suggest you're heavily EU focused - be aware .fr, .de, etc are definately a thing, and some might mistake you for a government agency offshoot.

But I don't see it heavily associated with .lol, .info, .biz, etc.

The other side of the coin is that non-.eu customers may associate your products or services with only the EU, or perhaps feel excluded.