>collectively, as a society
"We" are not "one society" thus "we" cannot do anything collectively.
Even in the scope of "the United States," it's never been one society and it is even less so now that it is excessively "diverse" racially, ethnically, and culturally. As the United States becomes more diverse, the less chance there is to do anything "collectively" "as a society."
To my eyes, it's an extreme example of hubris that Silicon Valley employees who control various aspects of the Internet have arrogated to themselves the privilege to speak for "society" or create moral standards for others, all based on the fact they have control of various social media platforms.