107 karma · joined August 6, 2010
http://discussion.evernote.com/topic/25868-news-penultimate-...
For others: http://richkidsofinstagram.tumblr.com/
A good PM is offensive, not reactive and thats why a lot of times it seems like they're just calling meetings. They're generally the only person that interacts with all the different teams (management, QA, dev, IT) and so they can see the upcoming roadblocks. IF they get those solved beforehand that's worth some $$$ :)
I'm not saying this is the intent here, but one of the first steps down the path.
EDIT: At the time I gave this author the benefit of the doubt. Looks like he pulled the actual shaders from the Instagram binaries, which is not cool.
but the tl;dr is: Different needs for different book types. Think of a reflowable epub as a .TXT file and a fixed-layout epub as an HTML file w/CSS. Yes, a .TXT file is indeed reflowable and adaptable for a screen size.
But what if you're writing an instructional book? Or you've made an awesome photo book of your travels? This is where presentation is more important over reflowable. It's important that the images you are referring to in the text are on the same page. Fixed-layout doesn't have to mean exact pixel representations just as most modern-day web pages adapt to user screen size. You can still "reflow" your text into a fixed-layout epub, the creation tool helps make this easy.
At the end of the day, the screen ratio of tablets is fairly similar, and epubs are just HTML + CSS. A fixed-layout epub gives the author the choice of control - they don't have to specify rigid container widths just as much as they don't have to specify a font.
You can create an EPUB formatter that works to your satisfaction, but you've only coded it to work with that set of books. The next set of books may have different layout requirements, like padding between the text and the images.
Secondly, the epub world is evolving, and the readers that display the epubs all have their own interpretation. EPUB is simply HTML/CSS inside a .zip. e-readers are essentially browsers wrapped in their own chrome.
So, the real trick is to automate as much of the formatting as possible, but then have easy tools for the Author to make the final tweaks.
This stuff is hard and I totally understand your pain - I'm the digital product manager over at Blurb.com (ebook!). We're primarily focused on fixed-layout epubs which ensures that the picture you laid next to the text will always stay in the same place. Reflowable epubs are technologically easier to create but the output can vary so much that it makes the author look sloppy at times. Not cool.
You can create a Blurb book and then convert it to an ebook for $1.99. We create them to Apple's strict epub standards so you can even submit it to their iBookstore. No DRM. :) (http://blurb.com)
Looking forward, I think we are going to see a larger focus on fixed-layout ebooks in the future as more tablets are created (Kindle Fire, iPad) and authors see the limitations of reflowable ebooks. I'm not knocking reflowable ebooks, but just writing a book in itself is a huge undertaking (congratulations!); trying to maintain formatting and a clean layout afterwards feels like you're being punished.
As to anyone else who has gone through ebook creation/conversion with Blurb (or elsewhere), feel free to send me a note or comment with your questions. It's rare that a HN thread directly relates to my work :)
- Nic.