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maguay

4,343 karma · joined July 29, 2010

Writer, co-founder Reproof.app, a writing app, and PithandPip.com, a software storytelling agency.

Formerly founding editor @Racket100 and @Capiche (acq. by Vendr), senior writer at @Zapier (YC S12).

Blog: https://techinch.com/

Twitter: @maguay

Email: [HN username] at techinch.com

Topcolor: #3067AA

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maguay··on Everybody’s home. No one’s coming over
One of my favorite "you can just do things" experiences was one day thinking it'd be nice if our friend group had a group Christmas party ... and then just starting one. Kept it going five or so years, faded out after a while after people started taking turns and logistics piled up, but I'm proud of having pulled it off.

But man do they take a lot of time, money, and dedication to pull off well.

maguay··on Ray Ozzie and the Optimism of Being Early
Author here, yikes, sorry about that. Going to go get that fixed.
maguay··on Lotus Notes and the dangers of starting from scratch
Absolutely, but it came several years before MIME for example for formatted emails with attachments, and other things.
maguay··on Lotus Notes and the dangers of starting from scratch
Author here, the idea with the title was that Lotus Notes was built at a time when the standards for email especially but also interfaces and keyboard shortcuts were still in flux, and it was built for so many platforms at the same time, all of which contributed to many of the complaints about its interface seeming like a mess. It was starting from scratch with opinionated takes about how the software should work, and that’s a tough spot to build in (and which partly accounts for both the fond and bad memories that both typically surface whenever Lotus Notes is mentioned).
maguay··on Picking berries is my meditation
Washing dishes, strangely, hits that for me. One of the reasons I've never found dishwashers to be worth it.
maguay··on Don't use your phone while you poop
There are dozens of us!
maguay··on A Sick People
I'm living in Thailand, the self-declared Land of Smiles, and ... it's not very smiley.

I visit Japan, which social media seems to say is a terrible place to work and make friends, and it strikes me as much more friendly and outgoing. Same when I'm in the States, where I find it far easier to strike up a random conversation and enjoy the nods on the sidewalk.

Somehow I think the core differences is wherever you spend the most time, the gilding wears off and there's a core discontent underneath everything everywhere if you stay long enough.

maguay··on Ask HN: What apps are you building?
I'm building a writing app for perfectionists: Reproof (https://reproof.app/)

I've been a writer for over a decade and a half. I'll often rewrite intros and other sections a half-dozen times, or cut quotes and bits that don't quite fit, only later to wonder if an earlier take was better.

I built Reproof to solve this. Every paragraph is versioned, so you can rewrite paragraphs and switch between the takes to see which sounds better. There's a clipping pane on the bottom, to cut things and save them just in case you find a spot to include them later. And there are a bunch of writer-focused features: Write and copy text in either rich text or Markdown, open two documents side-by-side and find/replace between both, selective find/replace to edit only some of the results, command palette to search across everything, daily versioned backups, and more. And lots more to come.

Nearly every other writing app is a digital piece of paper with linear paragraphs. Reproof instead lets you explore the best way to write what you're trying to say.

maguay··on It's getting harder to focus every day
Ahhh this too. Love flights without WiFi.
maguay··on It's getting harder to focus every day
Strangely I think it's why I like roadtrips so much. Sitting doing absolutely nothing for even 15 minutes is difficult for me, but I can drive for hours doing nothing but watching the world go by, even without music or podcasts on, and it's fine. And that feels good.
maguay··on Dupes took over the world
And then you have Swatch, making cheaper versions of the Omega Speedmaster Moonwatch, as almost a licensed dupe (though since both are owned by the same parent company, it's almost more of an iPhone SE to an iPhone Pro comparison, in a way).
maguay··on Jim's TrueType QR Code Font
This ... means the page could render a QR code for humans while letting bots see the actual URL. That is incredibly cool.
maguay··on Writing for humans is the only SEO trick left
Author here: That is true, and it's true in perhaps an even more nefarious way than Google's Instant Answers that showed direct quotes from your site. Both kill clickthroughs, but the former at least let you speak in your own voice without smoothing out an average answer from multiple sites.

It's an increasingly hard game to win, with diminishing returns in clickthroughs from "winning." Which makes it all the more crucial to write stuff your followers want to read, and to grow that following person by person, even if it's far slower to start than traditional SEO was.

maguay··on Ask HN: What are you working on? (June 2026)
I've always wanted a writing app built around experimentation, where you could write multiple takes on a paragraph then swap them in and out to see how each sounds in context. That, and I wanted a writing app that treated both Markdown and Rich Text as first class citizens, with side-by-side documents for notes alongside a draft, full keyboard control, and more.

And so I built it: https://reproof.app/

It's taken forever (never reinvent the text editor, they say, and they're right) but it's finally at the point where a handful of us are using it for daily writing, and it's just about ready to launch.

maguay··on Email could have been X.400 times better
And yet, when the USPS did deliver email (via paper, no less, with their E-COM system), over half of the message volume was sent by one mass-mailer: https://buttondown.com/blog/the-e-com-story

Afraid the spammers will always be with us.

maguay··on People love to work hard
I definitely was channeling my feelings when yelling at Cursor/Claude for the umpteenth time to do what I asked it to do or so help me...
maguay··on People love to work hard
People love to work hard on goals they're excited about, when the work feels meaningful, when they know how to clearly make progress on the task, when there's a shape to the work and a clear criteria for completion, when some combination of the financial and psychological rewards of the work are better than they'd get doing something else in the same time.

People hate work that feels undervalued, that's not clearly defined, that feels like an endless churn with no end in sight, when harder work does not turn into better results for them.

AI it feels like is making the latter far more common than the former.

maguay··on The Claude Code Source Leak: fake tools, frustration regexes, undercover mode
Absolutely hilarious that it's watching for frustration.

I'd discovered, perhaps mid-2025, that Cursor was noticeably better at fixing bugs if I started cursing at it. Better yet, after a while it would seem to break and start cursing itself ("Oh yes, I see the f*** problem now" and so on). Hilarity ensued.

What a world, where cursing at your machines can make them get their act together.

maguay··on Show HN: I made an email app inspired by Arc browser
You've got a shot at building a new Sparrow here. This looks really nice. Unsure that every email message needs a tab on the top, too—I think you could almost just rely on the left sidebar and treating the emails there as tabs. That, and some j/k shortcuts to quickly flip through the emails in your inbox would be great.
maguay··on “This is not the computer for you”
My first computer was a hand-me-down Compaq LTE laptop, several times removed from the original owner, with a 700MB hard drive and Windows 95 a decade after those were leading-edge specs. It had only Word and Access, of all things, and little room for more.

But it was mine, I tinkered with it forever, learned databases enough to turn Access into a basic quasi-Excel for my needs, cataloged things that really didn't need to be tabulated, and generally learned as much as that little machine would let me.

That was a limited computer, one that couldn't possibly have let me do what I needed to do when I hit university. But it got me started, taught me to tinker, and I'm prety sure pushed me to learn more than a state-of-the-art for the time computer would have.

And so I do wonder, at times, if it's the nostalgic look back at early computing that makes people inclined to say "my god that would have been an amazing computer to start out with" when you look at an entry-level computer. I'm inclined, even, to say man that's going to be an epic $100 computer on the second-hand market in a half decade or less.

When at the same time, it's actually a solid machine for more of us than us geeks with our inflated expectations of computers have than we'd like to accept. That, too, is pretty cool.

maguay··on The Brand Age
Tudor says they'll pay around a third to a half for something pretty close made by the same parent company but with a different movement and branding.
maguay··on Japan's Dododo Land, the most irritating place on Earth
Reminds me of Japanese Mundane Halloween costumes, dressed up as a person holding a tray in a food court trying to find a table to sit at or some other similarly common life scenario.
maguay··on Luce: First Electric Ferrari
That is the point that cracked me up the most.
maguay··on Ask HN: In the real world we pay for everything so why not software?
I have a longstanding suspicion that paying for internet service makes people feel like they've paid for everything on the web, and thus expect it to not cost more after that initial fee. That the companies who provide software and content online are, generally, not at all connected to their ISP isn't necessarily intuitive to the average person outside of tech.

That's increasingly changed, thanks to some combination of Netflix and other consumer-facing subscriptions, the App Store's easy payment mechanisms, and in-app purcahses for digital goods in games spilling over into the real world. There's still more mental friction to paying for things online and more expectation of free by default, for most people, in tech than in the real world.

maguay··on 10 years of writing a blog nobody reads
Agreed. I've used the em dash for well over a decade and love it, but am having to train myself to not use it simply to not appear as though my text is written by AI.

At least avoiding the "it's not just that X, it's Y" style that AI loves is easy enough!

maguay··on When UPS charged me a $684 tariff on $355 of vintage computer parts
And herein lies the rub: It's been like this in many countries for the longest time. In Thailand, say, you receive an order from abroad, the post office sends you a slip and you have to pay the assessed duties to receive the package. It often ends up feeing arbitrary; some stuff comes through, others get assessed at a higher value and you have to show receipts and convince them that no, this isn't that expensive of an item. The officially published rate of X matters little when the assessed value is up to an overworked official (in the most generous of readings of the situation). Nothing's exempt; somehow gifts from family and used items always seem most likely to trigger the tripwire.

Ship something through DHL or a similar service, and they follow the letter of the law so you'll both end up paying the official duty (at least there, it's almost guaranteed to follow the declared value) plus their processing fee, storage fee, and whatever else they include. I've easily paid double the price of a product for all of those fees together.

And worst, it's all unpredictable. At least if there's a 10% sales tax you can calculate that into if you want to buy an item. But once you get hit enough times, you start just not feeling like it's worth the mental load, time, and random financial hit to order stuff.

America had no idea how good they had it, in the before times.

maguay··on OpenAI ChatKit
Smart for OpenAI to launch, from a product lock-in perspective, since most similar chat sidebars in apps tend to let one choose the AI model from a list that always seems to include Claude as well....

But for that same reason, not sure I'd want to implement this into products since it does lock you into OpenAI, only.

maguay··on Apple has announced its final version of macOS for Intel
Curious if anyone here is using Luna Display full-time to turn an Intel iMac into a monitor for a MacBook or Mac Mini. How has it worked for you?

Less arduous than gutting an iMac to turn it into a standalone monitor but seems highly likely the latency would feel annoying.

maguay··on E-COM: The $40M USPS project to send email on paper
Would love to hear more about your experience! Any chance you'd be up for an interview on the Buttondown blog?
maguay··on The Rise and Fall of Toys 'R' Us (2018)
I thought they were down to a single branch; TIL!
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