308 karma · joined May 7, 2014
Find a popular product, pick a growing niche that product serves not so well (you can see that in reviews, twitter, etc) and build a specialized version of that product with a friendly and modern UI. When serving different niches, usually products require different configurations for each and get quite heavy and confusing. You can fix that by specializing on one niche.
There's luck involved of course, but after 10 failed tries you'll get an eye for it. Just an example: there are sub-markets that don't have specialized products, they all use products built for everyone instead that specific niche, like instead of a CRM for everyone niche it down as CRM for mechanics (i'm sure there are many of them, but you get the idea).
When the panic selling starts is game over.
The limited supply logic has meaning if people hold, if they don't, nobody will care it's limited in supply because there's no demand for it.
Free plans are usually bad if you're a small B2B startup trying your way...even more so if you're bootstrapped.
I also see that people disagreeing with this tactic are talking more about how they like it to be, not how it's best for the business.
PS: We're using Paddle for a few years and we're a bit concerned by this.
Nowhere in their pricing page shows this and support reps don't even know their pricing clearly. We ended up wasting time with them.
That API part in particular is dead wrong. Gives the feeling Rails is not good for anything.
It's one thing you imagine a business should be run in an utopian world where people respond to surveys and know exactly what they need to solve their issues (Henry Ford said it perfectly "If I had asked people what they wanted, they would have said faster horses") and another thing how it works in real world.
> Yes exactly - companies were in business just fine for over a century and they didn't have analytics, why should it suddenly be required?
This is a very ignorant response so I assume all your answers are the same.
> As far as I'm concerned online marketing is cancer.
I think you meant "advertising"... if yes, in some cases you're right.
I'm totally against ad tracking where a company can identify what I do on multiple websites and link my browsing behavior. But I have no problem to let a company track my clicks and what I do on their website if it's used to improve their product and ultimately to benefit from it.