Non fiction book in a small business niche. Marketing strategy includes guest appearances on podcasts, catchy title and concept, Amazon ads but most of all an easy to read well written book. People frequently share it and gift it
Being an author is tough, but it's not all bad news. I've made over $2mil over the past 5 years with a self-published book. Certainly not a typical result, but I want to give the authors here some hope.