Out of curiosity, where does it fit into your workflow specifically? Do you find yourself using either/any of Facebook, Twitter, Email, etc. less in particular?
226 karma · joined July 1, 2010
Out of curiosity, where does it fit into your workflow specifically? Do you find yourself using either/any of Facebook, Twitter, Email, etc. less in particular?
Seems like Branch would become One More Thing To Check, as opposed to a replacement for e-mail. I don't think they're going for an replacement, either. I think I get their point, but I also can't see it as much more than Twitter repackaged with unique slang and a squeaky clean UI.
Branch : Invite-Only Online Conversations. Email : Invite-Only Online Conversations.
Can someone help me bridge the gap?
"A free-based service, supported by advertisers, has tons of incentive to keep its users just as happy as a fee-based service. Why? Because if it doesn't, people go elsewhere and the advertisers go with them."
For the average consumer internet site, happy users does not equate to happy advertisers. As Facebook shows, you can have "happy" users -- in that they don't leave -- but create a dismal product for advertisers. They cannot optimize for advertisers without compromising the user experience. App.net will never need to optimize for advertisers, so they can focus completely on the user experience, or platform experience.
Edit: Removed quote from code block. PG - Markdown parser?
He is by no means a private figure -- a move like that would certainly destroy his reputation.
join.app.net, in case you really haven't, which I'm hoping is the case.
Now this gets heady: "People are willing to pay a premium for things they can track." Perhaps advertising vectors which are easily tracked, thus optimized, yield more valuable per dollar spent. If this is the case, demand for this inventory (Adwords, etc) increases. You would expect it to become more expensive by forces of the market. This is why you don't see people lined up to fill billboard inventory, especially in the last 10 years.
It is a chicken-egg problem in some ways, but I think people are willing to pay more because their advertising/conversion math enables it, and that math is easier to back up with facts.
Why do you, and "any marketer," think we're headed away from conversion-oriented, highly quantitative models of advertising?
"According to Borthwick, it would have cost “hundreds of thousands per month” to keep the site running on its old platform. Even though the site was state-of-the-art just a few years ago, most of the infrastructure would be considered legacy technology by a modern startup."
That's why. SF Weekly, and the author Keith Plocek, obviously did not reach out to Betaworks before running this article.
2) Discussion on digg was always a bit janky. HN really spoils the idea of social links/comments because they are so high quality here, but when you're targeting the average person, its harder to control quality. Let people sound of on Twitter/FB, and you've created a new marketing vector without directly polluting the experience on your site.
It seems like you have only worked at large companies, which is fine, but that is likely the core of the "self-fulfilling prophecy" you mention in point #1. If you want to write production code, don't work somewhere that puts 5 levels between you and the deploy scripts.
"But most of the major players in the technology industry, including Google and Facebook, are strongly opposed to the legislation because they say they would be forced to police their websites for possibly illegal content. Google, which owns YouTube, says the language is so broad that videos of teenagers dancing would be banned because of the copyrighted music playing in the background. And that would stifle innovation, they say."
The media is minimizing the issue to corporate laziness, and thats really not okay. I sense snarkiness, especially in the last line, and I think an outlet like CBS has an obligation to do better than that.
Edit: typo.
It isn't that paywalls are bad -- good content should be paid for. I just don't think it makes sense to submit a link to a site when only a subset of that site's users can see it. Ruins the fun...