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briandoll

1,643 karma · joined June 29, 2008

Co-founder of Reify, helping companies sell more software.

I'm a story-driven marketer, a technology-infused strategist, and an entrepreneurial executive.

Having built and sold things online since the mid-nineties, I've held leadership positions in both business and technical roles in the software, eCommerce, and financial services industries. I'm most happy when every day includes an equal dose of learning, shipping, and laughs.

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briandoll··on Repo sets the rules. Charlie runs the review
Sophisticated and automatic agentic PR reviews are here
briandoll··on Claude Opus 5
Very interesting to see such a focus on cost for performance here
briandoll··on Show HN: Homebrew 6.0.0
It's in this release, see this section:

> Cooldowns, livecheck and bumping

briandoll··on Claude Fable 5
New chapter
briandoll··on A message from President Kornbluth about funding and the talent pipeline
Great time to remember that Elon gutted the Department of Education
briandoll··on Show HN: Daemons – we pivoted from building agents to cleaning up after them
Daemons are autonomous. From the site:

> Daemons are self-initiated — they observe the environment, detect drift, and act without a prompt.

briandoll··on NASA’s Artemis II Crew Launches to the Moon
This is the first live launch I've seen on TV (well, YouTube in this case) since the Challenger disaster. Was a nice relief to see this one go so smoothly.
briandoll··on Agents create work. Daemons clean up the mess that agents leave behind
Love this. This enables the split many of us have been aiming for - fully autonomous workflows for repeatable tasks that are reasonable to spec out and set-and-forget, and the more collaborative agentic-assisted workflows where more human intervention and guidance is required.
briandoll··on Daemons that clean up the mess agents leave behind
Being able to codify these important-but-often-forgotten workflows in such a way that you can set-it-and-forget-it and keep shipping at multi-agent speed is pretty dope.
briandoll··on Show HN: Klaus – OpenClaw on a VM, batteries included
The biggest value IMHO of OpenClaw is that it's in the Apple ecosystem, so it leverages Reminders, iCloud sync for Obsidian values, etc., so not having a Mac option is pretty limiting for anyone who's relying on those integrations currently.
briandoll··on Unsung heroes: Flickr's URLs scheme
Good post on URL design (GitHub design team): https://warpspire.com/posts/url-design/
briandoll··on Advice, not control: the role of Remote Assistance in Waymo's operations
The fact that this took SO LONG to come out after their PR crisis on this topic is more problematic than the claims themselves
briandoll··on Vouch
This reminds me of the time that Ripple launched a marketing promotion, giving developers some amount of Ripple to encourage micropayments. They defined "developer" as "someone who has had a GitHub account for 1 year prior to this announcement" to stop folks from creating hundreds of new accounts to claim credits. This essentially created a bounty on existing GitHub accounts and led to thousands of account compromises due to poor password hygiene. GitHub account security is much better now than it was back then (Nov 2013), but this solution similarly puts a bounty on highly-vouched accounts.
briandoll··on Eat Real Food
Pretty rich for the administration that deregulated OSHA and massively harmed our ability to ensure food safety to tell people literally anything about food.
briandoll··on Direct File won't happen in 2026, IRS tells states
You can't possibly be serious right now. This administration has done nothing but skirt every law at every level. Look around.
briandoll··on Chess.com regional pricing: A case study
In short, the leadership team has a fiduciary responsibility to their investors. Privately held lifestyle businesses don't, at least not as much.
briandoll··on An unprecedented window into how diseases take hold years before symptoms appear
And yet not a single doctor in the United States will permit you to care about early signals, preventative medicine, or routine deep dive bloodwork, in order to stave off those diseases. Anyone who's on top of this is paying fully out of pocket for individual tests, screenings, medicines. Manageable for some, unattainable for most.
briandoll··on Grammarly acquires Superhuman
After a day of trialing many apps, briefly settling on Gmail (iOS, and Unite to make a desktop app), I'm pretty happy with Spark for MacOS and iOS.
briandoll··on Grammarly acquires Superhuman
This does seem pretty seamless to swap to, thanks!

Now to figure out iOS ;)

briandoll··on Grammarly acquires Superhuman
I've been looking to replace Superhuman recently. None of their AI or Team features matter to me. I just wanted what they originally set out to build -- a super fast, keyboard driven, desktop email client. There are daily paper cut bugs and search issues that have persisted for many years, and I'm not going to stick around through this transition which will surely make the product worse.

What do folks like for desktop email that's keyboard driven? At this point I almost want to go back to Pine ;)

briandoll··on Sly Stone has died
Everyone should go watch Sly Lives! - The Burden of Black Genius
briandoll··on Apple Notes Expected to Gain Markdown Support in iOS 26
I've been all-in on Bear for iOS and MacOS and have never once missed Apple Notes functionality
briandoll··on Show HN: I wrote a modern Command Line Handbook
Folks interested in this will also appreciate The Shell Haters Handbook: https://shellhaters.org/deck/
briandoll··on Show HN: OpenNutrition – A free, public nutrition database
Real and open nutritional datasources exist: https://support.cronometer.com/hc/en-us/articles/36001823947...
briandoll··on Matt's Script Archive (1995)
Looking back, discovering Matt's Script Archive along with a used copy of Learning Perl in 1997 was probably the biggest influence in the trajectory of my entire career. Thanks, Matt!
briandoll··on Ask HN: How to learn marketing and sales as a solo entrepreneur?
We've helped 125+ b2b software startups marketing and sell more software over the last 9 years if you're looking for expert help: https://www.reifyworks.com
briandoll··on The Curse of Markdown
100% this -- we tried to work with JG to create and support a Markdown standard when we formalized "GitHub flavored Markdown" and got the exact opposite reaction many of us expected. Even using the name in any context was seen as a slight.

More context:

https://github.blog/engineering/user-experience/a-formal-spe...

https://github.github.com/gfm/

briandoll··on Influential Cookbooks from the Last 100 Years
Dropping this article without mentioning Sandwiches of History is kinda wild lol
briandoll··on Max Levchin: To Build a Meritocracy
We're using the term Meritocracy again? https://en.wikipedia.org/wiki/Myth_of_meritocracy
briandoll··on I designed a Dieter Rams-inspired iPhone dock
I was quoted $73.19 from I-solids, just FYI
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