172 karma · joined April 5, 2012
We are a large and an absolutely legitimate publisher, that have been pestered and taunted by AdSense since 2009. Look at the history of this handle: it was created out of spite of the treatment we were given by the AdSense team.
If there was no strong bias of INNOCENT publishers against TAUNTING and making conducting our business difficult by semi-anonymous AdSense threats from no-reply email addresses, this story would be irrelevant and simply not resonate, regardless of whether it's accurate or not. Look the the Google adsense support forums where you used to redirect your clients, and at PeggyK that acted as an unofficial Google representative there, when people were banned with no explanation. Who is PeggyK- it was the largest farce I have personally witnessed, running a decent size business.
You guys created an entrenched persistent opposition by the arrogant actions of your AdSense policy team and its Ireland office specifically. For now, it's not important due to the disproportionality between Google and its clients and a near-monopoly of AdSense for eCPMS over $1, and GOOG is comfortable with this small risk.
Even though after the initial ban (when we overshot $10,000/mo) we were OK'ed by a contact in their Policy Team and re-instated (a contact we found after a lot of work), EVERY time when we bounced back to $10,000 and then to $5,000 after scaling down, we would have new vague and inane threats from AdSense about our perfectly NORMAL UGC ,as if the initial conversation with their Policy has never taken place.
We basically migrated away from AdSense, but if their are ANY SERIOUS LAWYERS here interested in a class action, we have a WEALTH of DETAILED documentation. ANAL, but it's definitely interesting: we have never encountered such a SHITTY treatment by any other company, and we have about 1,500 corporate clients. Once again, we never did anything shady or different than some other publishers that are apparently Green-listed by Google.
One would have to be a fool to use this, knowing Google's arrogant heavy-handed history of dealing with AdSense publishers (and an absolute lack of any meaningful customer care): this is why Google Wallet has never taken off as an alternative to PayPal in the first place.
The fact that we are afraid to post this on the company blog, etc is simply the evidence of the diversity circus, that will speeds up selling the competitive American industry to China.
In the USSR, Cuba and North Korea you could not publicly say many things, which made its economy less competitive.
Our company uses AdSense, and we have not been disabled so far. Our monthly revenues are much larger than Hatchling's. We have user-generated content. Despite our MOST extensive, multi-tier keyword-based content screening system, we are terrorized by Google weekly, from noreply address, that AdSense ads are disabled on this or that user's page, due to various violations found (often in the content in obscure languages, e.g. Hungarian , Finnish, Turkish), threatening to shut down the whole account. We are aware that the account can be shut down at any moment, and have been diversifying our ad revenue component for the last couple of years, using CasaleMedia, TribalFusion, Adbrite, taking conscious cuts in ad revenue compared to AdSense in exchange for security. Those companies actually care about your revenue.
DO NOT RELY on ADSENSE as a sole revenue provider for your startup! Do not! AdSense is only a good idea either if your revenue is negligible, or if you are a highly public high profile client like MySpace, where they KNOW that they cannot get away without serious negative PR.