I would have expected at least a comment pointing out that Nespresso is a Nestlè brand.
I'm no treehugger boycotter, but I at least try to avoid the products of tentacular food multinationals as much as I could.
I'm not saying that everybody should and I won't ever disregard those who buy their products, but I think that the real origin of the food-based products is always a much neglected point when we talk about them in broader terms. A piece that poses itself as an Analysis of Nespresso should probably tackle this angle, too.