Engine noise masks other mechanical noise from the suspension, brakes and gearbox; Those noises are often unsettling, giving a perception of poor build quality or mechanical defects. Artificial noise can mask those sounds, without the greater cost and weight of acoustic insulation.
I don't like the idea, but the marketing logic is perfectly sound.
http://www.washingtonpost.com/business/economy/americas-best...
Well, yes, you can make a 400HP 4 cyl turbo, but you wont have the same response as an NA v8. It's going to take some time to spool the turbo, and you wont have on call power. The torque curve will also look insane. Engines that perform like this don't last very long.
Is there a business opportunity in hooking one of those cheap bluetooth OBD-II interfaces to a sample-driven synthesizer on a phone, hooked back into the car's sound system? Then you can make your sensible Civic sound like a Ferrari or a Bugatti... or an F14.
http://www.psfk.com/2014/04/electric-car-fake-noise-safety.h...
"The European Parliament has just ruled that electric vehicles and hybrid cars have to be fitted with fake engine sounds so that people will hear them coming. The mandate aims to make streets safer for everyone, especially the blind and visually-impaired."