Then they can pay some geeky kid in pizza and beer to spend the hour or less it would take that kid to get the supposedly-elaborate toolchain setup (to the point of "drag and drop this text that looks like what you type into the Reddit onto this thingy and it'll spit out a pretty document") and it would still be phenomenally cheaper than what you're charging while being significantly more valuable in the long run.

Wouldn't such people use Word or Pages rather than markdown though?