https://news.ycombinator.com/item?id=7912878
FTA: "When it launched a few months ago, it was $199"
$199 with the essentially non-optional AT&T plan. $649 regular price, which they would let you buy it at even though the phone was locked to AT&T no matter how you bought it. Into a market where the Nexus 5 already existed at $350 (fully unlocked) and Motorola had even cheaper options for very functional full-Android phones.
Months later and I'm still kind of bemusedly surprised the Fire Phone launched at the price that it did because prior to launch I was nearly certain that a surprisingly low price relative to the hardware would be the killer feature, given Amazon's history and the fact that the phone was designed from the ground up to herd you into Amazon's content ecosystem (and I say that as a happy and high volume customer of Amazon Prime/Instant/Kindle).
Months later and I'm still kind of bemusedly surprised the Fire Phone launched at the price that it did because prior to launch I was nearly certain that a surprisingly low price relative to the hardware would be the killer feature, given Amazon's history and the fact that the phone was designed from the ground up to herd you into Amazon's content ecosystem
100% agreed -- they've even said that their stated goal with the Kindle Fire was to bring quality tech at affordable prices; why they thought they could get away with a subprime phone at a prime price is beyond me.I don't think it has anything to do with the restrictiveness, just that it was not very compelling and had 2 weird gimmicks no one really had a use for. That combined with the low visibility of Amazon as a phone manufacturer, I can really understand people held off buying.
Microsoft is having enough problems convincing people that a 3rd place app store is worth developing for, how was Amazon supposed to get in?
I like how Blackberry is considered 'effectively dead'; I've felt the same way since they failed to react to the iPhone.
The iPhone has a VERY LARGE ecosystem of software and hardware to support it. There is a lot of value there.
But the Fire Phone didn't have that. It ran a version of Android so they could have had a lot of stuff but instead they chose to prevent that. In the end it cost as much as their competitors but had no software and it's only unique features were somewhat gimmicky.