Very interesting, I looked up the CEO to see if he had a Disney/Imagineering background, and was surprised to see I was familiar with his previous work, which was founding former public company MAKO Surgical (which ended up being acquired by Stryker). MAKO's product used a robot/surgeon hybrid + software for visualizing/planning surgeries for implanting joint replacements. Interesting career twist (edit: but one that makes a lot of sense)

edit: @glxc, completely agree, I just didn't know a lot about his background prior to seeing this news. Interesting guy.