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Paying for a service as a "fan" and paying for it as a consumer are two entirely different things. For example, I like Pinboard but I won't $10 pm for it (I mean the current Pinbaord - especially with the founder's "you want this feature/app? Build it - there's an API"). So the price is just fine.

On the other hand for a consumer web-mail service, or something like a DigitalOcean, I would definitely pay an amount like that.

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I'm not paying for it as a fan. I'm paying for it because it's a part of my business that I need and use every day. And I'm paying for it despite the fact that it's not a 100% good fit for me.

For us - and I know for some other folk I've talked to about exactly this topic - things like delicious and pinboard are really important services. I've done a little bit of custdev around this since a "better pinboard/delicious" for my particular use case is something I'm interested in.

I may be atypical. I may not be part of a large enough market for a real business to be built around (only done a little bit of custdev ;-). I've no idea.

But I do know there are people willing to pay at least that much on a monthly basis. Coz I've got a smallish mailing list of 'em ;-)

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