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I found it to be a very helpful post. I learned something that I can apply to my own site.

If such a post gets a few sign ups for planescape along the way, I don't see the harm. But advertising was far from the focus of the post. The author doesn't even say what planescape does.

The article wouldn't have hit the front page if it wasn't useful. How many companies are using retargeting + drip email effectively?

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Articles hit the front page because they get a few early upvotes, not because they're more useful than the other thousand submissions a day.

And being constantly guerrilla-marketed / growth-hacked / whatever at is tiresome.

(Author, but not submitter, here. A few friends on Twitter asked for a writeup of what I was doing with retargeting, and the guys at Perfect Audience ended up submitting it to HN. Not sure how I'm "growth hacking".)

I say keep sharing what you've learned. In fact, it would be great to see a follow up on this experiment in a couple of weeks, as well.

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