My intent with the wordiness was to try to generate some SEO juice and see if I can bring people to the site organically. This just launched so it is too early to tell.
I am going to shoot a video of the game in action and include it in the site (as well as posting it on YouTube).
I will absolutely consider your input with regards to the wordiness. Maybe split some of it off into a "Tech Talk" div in the page or even a separate page.
One thought I had for using the term and going into a super-short explanation of what using a GA means is simply to try to differentiate the app a little. Admittedly there are a ton and a half apps in the app store that teach all of these subject. The question to answer became: How is yours different? The answer was the GA. That's why I felt I had to make a very lightweight introduction for visitors.
I am also hoping that this might generate some chatter in tech blog circles. I am not sure that there are other apps that use GA's to teach children (or teach anything at all). That's probably not true, but the fact that I might need to go looking for them might mean that they haven't done a good job of getting the word out.
In the next month or so I am going to get out to various local Meetups and try to show this off and network. No particular goal in mind other than simply meeting interesting people and creating some awareness.
What would be a good place to post for feedback on the site content and design? I think I've seen some of that on HN but it isn't all that frequent.