Your audience is the parent and they are viewing on behalf of their child. So they want to have an immediate experience of how their child is going to shortly learn and have fun. Need to get them to feel the game right away. Their brain is going to be in "playing with child mode" during the time they are shopping.
So you could use somebody who really gets this kind of communication and sculpting down the landing pages and text (much shorter !) and so on. That's real marketing : not just pestering blogs or magazines. Its communication, an intrinsic part of the product itself.
> I am more than willing to consider a partner for Tommy Teaches. However, this partner needs to bring to the table a really convincing value proposition that goes beyond money.
Totally agree. Would any of us hire a programmer without anything more than "I'm a programmer !" ? A successful product is not just an idea and an implementation.