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Isn't there a rule about writing biat switching headlines?

It's the headline of the actual article. I suggest you write a strongly worded letter to the editor explaining the HN submission guidelines.

Probably best send it in triplicate, just to be sure.

It also isn't really inaccurate. The team was Belgian. They developed a contact-lens. The contact-lens uses "LCD" technology and acts as a display.

True... I thought it was going to be a HUD type thing but I blame that on me wanting a HUD and having no interest in using my contact-lens to display things to passers-by.

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