What a mean trick that headline is. Everyone reading that thinks its going to be an awesome augmented reality enabling HUD, and instead we find out its only a "display" for everyone BUT the wearer.
Probably best send it in triplicate, just to be sure.
True... I thought it was going to be a HUD type thing but I blame that on me wanting a HUD and having no interest in using my contact-lens to display things to passers-by.