Enterprise market is paying by token and using a lot of tokens. Consumer market is paying a subscription that they can't raise too high or they'll lose users to competition. Seems to me that the enterprise market scales a lot higher.
Meanwhile, OpenAI is spending ludicrous amounts on things like a Sora-TikTok app in order to create a network effect, and failing at it.
Seems pretty obvious to me what the better strategy is.
"My friend hurt my feelings and I don't know how to approach the problem" routed to whatever the default model is.