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The Economist Group, parent of The Economist, made 48.9% of revenue from circulation and 35.08% from advertising for fiscal year 2012 [1].

[1] http://www.economistgroup.com/results_and_governance/annual_...

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Not a fair comparison IMHO. NYT delivers mostly news, and despite their quality, there plenty of other substitutable sources of news.

The Economist on the other hand is mostly analysis, and have extremely dedicated readers who gladly pay the premium.

The Economist's newsstand price is quite high, but if you have a subscription, it's not that much of a premium that I have to `gladly pay'. I am quite a dedicated reader, though, and read the thing cover to cover almost every week.

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