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Comment by risyachka | Hacker News Reader

Market may be saturated, but 99.9% of all software and apps are unusable garbage.

So there's a ton of opportunity here.

I'm not sure about them being garbage but I do believe very strongly that existing SaaS software is way way wayyyy overpriced. So there is an opportunity to build a simple, low price software that does less but just works.

This is where I like to operate. My career is implementing ERP software. It's expensive and I notice clients really value about 10% of what it can do. So I built an opinionated version of that, focusing on being the best at that 10% and keeping the features limited to just that versus the ERP approach which is a platform for all but a solution to none.

Good one. I love this approach. Work somewhere. Find which part of the big software is most valuable and you can make a business out of it and run a small business.

Garbage as they mostly have too many features. You can do product with 30% of features and charge half their price.

Maybe you will end up getting like 25% of their customers but if you play it well that is going to be worth still a lot.

Excellent point. That's exactly what I'm betting on with https://neeto.com products.

SaaS software is cheap already. Try doing those tasks with pen and paper, or with inadequate tools.

If you're competing on price, you're usually competing for the worst customers. Good for them, but not so nice for you.

>If you're competing on price, you're usually competing for the worst customers.

This is true. Also, if you are only competing on price, it is easy for a competitor to undercut you.

Overpriced complaints always sets off alarm bells to me if it solves some real problem/people like it/etc. There are usually migration costs and "way overpriced" may still be a small slice of overall budgets.

True. For some companies that price is not enough to move the needle. For some companies it will be. Calendly is worth 4B at this time. If I could move 1% of their customers then that's worth it for me. Executing this won't be easy by there are way more than 1% of the people who will move to save cost.

> Market may be saturated, but 99.9% of all software and apps are unusable garbage.

in terms of marketing the question is how you reach customers, and demonstrate to them that your software is not garbage unlike other within 5 sec of their attention span.

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