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A lot actually ^^

Instant messaging is incredibly fragmented, I use Twitter to chat with people I know from the industry, use Instagram to chat with friends, Facebook for family and marketplace stuff, WhatsApp to interact with almost every business.

(I work at Texts)

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The fragmentation is actually a feature. Makes it less likely to forward some dumb meme from Instagram to a work colleague when you meant to send it to your friend from college.

Different apps for different social contexts is not such a bad thing.

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