That’s always been bad taste as a joke. Like the French boomers who transform “Facebook” into “Face de bouc” thinking it’s funny. It’s really tiresome for people familiar with the subject, but it feels novel to them because they are not well-connected with other people.
Cynical monikers applied to corporations and/or brand names are not meant to be funny, at all. They are often useful warning signs, meant to demonstrate corporate deviousness over time.