its a hot take though, a Macbook Air has a better value then most Windows PCs
If I want a premium car there are a ton of brands I can choose from. Don't want a BMW then go for a Lexus instead, or an Audi or Jaguar and so on. If I want a premium PC then it's Apple or I can grit my teeth and go for a Lenovo with all the Microsoft crapware installed.
My gut feeling is Sony, HP and all the others gave up too early and allowed WinTel to dominate. We have been paying the price ever since.