The paragraphs need to be visually formatted correctly. Correct width and spacing and such. Adding more line breaks doesn't help people read. It frustrates them because now they have to skip 5 "paragraphs" to get to the next talking point.

It doesn’t “work”; it helps you know what to skim and skip because of the already shallow engagement with the content.

It isn’t writing intended for an engaged audience, which is to say it isn’t writing. It’s just copy.