What does "Cancel Culture" mean to you?
The popular opinion doesn't even need to be correct, it just needs strong emotional appeal that motivates people to cancel.
Like you think in our capitalist hellscape that Coca-Cola virtue signaling "we don't like Russia, amiright?" is worth the billions in revenue they're gonna miss from this?
Yum! Foods, aka Pepsi
Same as those brands are still PepsiCo.