Designers and PMs. Apple is being ran by designers and PMs. Which is not really a bad thing from users point of view.
The nice thing about being run by PMs is that products and feature ship.
I joke bitterly with my friends at Google who can't seem to consistently deliver anything outside of their existing cash-cows.
I don’t think I have never come across an actual product manager at apple. Design tends to make on most of that responsibility
hiring so many project managers.
https://jobs.apple.com/en-us/search?search=pm&sort=relevance...
That explains the state of Xcode and WWDC-driven documentation.