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The difference is, if you don't like it you can leave the restaurant and choose any other. You have no lock in. Once you've bought an iOS device, you can't buy apps anywhere else.

Even if you forget the sunk cost you just have two providers to choose from.

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I can always get my next phone from Samsung, just as I can always get my next meal from McDonalds.

But this meal is locked in. If I don’t like the pickles on my whopper, they don’t provide McDonald’s pickles, do they? The don’t allow me to get a McFlurry with my Chicken Sandwich?

Bundling is allowed in every other instance and is key to many great products. Apple can do it too.

This comparison of situation in restaraunts and mobiles is laughable. It reads as either disingenuous or daft.

You are significantly more locked in to your phone than your meal. There are also more choices for where to eat that what phone OS you want to have. Your phone OS is also a gateway to many different industries. Transactions made on a smart phone make up an ever expanding portion of economic activity, whereas eating-at-restaurant generally remains a constant portion of consumer spend.

You can use webapp with almost any modern device, without Apple or Google's app stores

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