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Your site doesn't provide any information about price or features. It just drops a box in front of me to enter my email address - not exactly the most effective way to turn me into a customer. I might give you my email only to find out that the "free" plan is very limited, you lock my data in your garden, and upgrading to a real plan is really expensive.

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Yeah, we're going to address this. A/B tests and metrics guided us to this (it converts better), and I don't know why the minimal-information thing has worked well for us, maybe it forces people to try it out. I think some of it has to do with the fact that most of it is just word of mouth, and probably our attempts at more information weren't well done.

We're working on building a library of examples with video and interactive documents that people can play with and find from the home page.

Not the op, but there is a public playground here [1] that may help evaluate the app.

https://www.workflowy.com/online-notepad/

FWIW, it takes some getting used to, but redeems itself as quite powerful once you get the hang of it.

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