"But all hipsters I know have latest macbook pro" has been the standard answer from all of them.
"But all hipsters I know have latest macbook pro" has been the standard answer from all of them.
But I agree that Google has used this talking point successfully so far to bully publishers into giving up autonomy on their websites in exchange for being featured in top results, even when these sites have a great score on PageSpeed Insights.
It's also notable that AMP projects almost always originate in an SEO strategy, not engineering.
Google was on the right track by including side speed as a signal in ranking. From Google's perspective, that became problematic because it started disproportionately punishing sites that run lots of ads... AKA some of Google's most important customers. AMP is a site speed initiative that is more compatible with Google's corporate strategy.
The hipster macbook pro webshit who doesn't know what O(n) means, and the jobsworth drone manager who couldn't see beyond quarterly profits don't have any rights to cry about AMP now. People like AMP pages as evident from many discussions, because they feel faster than the rest of the web.
I think a significant portion of that was that AMP wants everything rendered in a single paint. As opposed to the typical news site which shows the article for a while, then later hides it when the javascript had time to run. Seeing an article while the page finishes loading feels a lot faster than seeing a white screen until the page finishes loading, even if the content moving around on the first one is annoying.