They spent billions on buy backs. At some point [1] ~80% of their market value. Really a shame
[1] https://www.fool.com/investing/general/2016/04/25/after-fork...
[1] https://www.fool.com/investing/general/2016/04/25/after-fork...
They are incentivised to protect the interests of their shareholders.
Unions are set up to (N/A in USA) protect the workers.
It is generally assumed that decision makers will care more about their own wealth than other people’s wealth.