Do I have any of these "realms" wrong? It seems the best startup idea would be one that adds a new "realm" rather than rinses and repeats for another direct object.
Uber for = simplify a process that involves transporting or delivering something somewhere
Tinder for = rate/advertise/connect some product nearby
Birchbox for = periodically refill a perishable or consumable
Airbnb for = locate and book some experience or resource