I accept that baggage fees are designed to mask a lower advertised fare and/or extract more pax revenue. And I don't understand the mad rush to skip baggage claim and get out of the airport 15 minutes quicker. Baggage tracking and recovery is indeed a lot quicker and I've never had a problem. And the lines at car rental desks and taxi pickups didn't magically get shorter in my recent observations. In fact they're longer.
I suppose that makes me an outlier, but the ~$25 is worth taking all the stress out of queueing at the gate and trying to get on as quickly as possible. Your time/value equation might be different.