Really, do you have some numbers? Here in Germany, Shoujo/Shounen Ai are the most popular genres. I would imagine that those are pretty popular in France as well for example.
Really, do you have some numbers? Here in Germany, Shoujo/Shounen Ai are the most popular genres. I would imagine that those are pretty popular in France as well for example.
When the Manga boom was at it's height in the US (like 2005 or so) IIRC the consumers of Manga were something like almost 60% women or girls, and I doubt it has changed drastically. And while I remember Peach Girl and Nana and Hana Yori Dango (and the aforementioned fruits basket!) being popular at the time, I don't think they were 60% of the sales. And Shoujo is less successful in the US today than 15 years ago.
(There are plenty of theories for why, elaborated elsewhere.)
[1] https://www.japaniac.de/tokyopops-meistverkaufte-manga-im-ma...
Here is also the top 15 of 2017 for KAZÉ (the covers say it all): https://www.anime2you.de/news/183746/die-top-15-meistverkauf...
How does your source compare with this: https://www.amazon.de/gp/bestsellers/books/698198
The list is about what I'd expect with mostly shounen near the top but there is decent yaoi representation. Not a single what I would consider normal shoujo though.
American: https://www.amazon.com/Best-Sellers-Kindle-Store-Manga/zgbs/...
I would say this more about reflects my guess. 30% for the DE site and 15% for the American one.
I wouldn't necessarily give an Amazon list too much weight. Bookstores here in Germany are everywhere and people like to buy there, especially because you can take a quick look into the manga you are buying. So the lists from publishers tend to be worth more. The good part about the Amazon bestseller list is that it includes Carlsen manga where I couldn't find any info from the publisher regarding sales.
Another publisher I couldn't find anything on is Egmont Manga. The list for spring 2019 says it all though: https://www.egmont-manga.de/fruehjahr-2019/
So no, 30% is definitely wrong.