And half of gamers are women. Women just like to play different games than men. Casual games that are dismissed as ‘real games’ by many. But even before smartphones casual games were a billion dollar industry.
There’s a study [1] that spells out which game genres are dominated by women. They surveyed 270,000 gamers about their favorite game titles. According to this study, women make up about 70% of match 3 and family/farm simulation games’ audiences. About half of casual puzzle and atmospheric exploration games are played by women, too. The gender ratio plummets when we get to first-person shooters, tactical shooters and racing games. At the bottom of the chart, a mere 2% of sports game-players are women
[1] https://quanticfoundry.com/2017/01/19/female-gamers-by-genre...
And of course I'm talking about games that cost 50+ million dollars to develop. I find your comment about different games to smack a bit segregationist. The female market dominate many hardcore games including the most popular game of 2016/2017 Arena of Valor: https://www.npr.org/sections/alltechconsidered/2018/01/02/57... You'll also notice a marked rise in gamers who play more recent games like Overwatch and Fortnite because they pander to men just a little less. Anyway I'm talking about core games and if you target correctly there should be as many girls playing those as in mobile games too.
Man, that's a pretty big reach to go from shoujo manga is unpopular to "the west is suppressing women's media". While growing in popularity for some time, I believe that manga in the US was and still remains a niche market that remains associated (to a greater extent than comics) with low social status groups.
I will say that the American comic scene is pretty inbred though. Yes, there are indie comics, but in the US, the vast majority of comic sales are from two companies marketing their shared universes and associated characters [1]. In comparison, manga tends to have each author put out >=1 distinct series, typically with their own separate worlds. I believe the same applies to the french/belgian comic scene as well.
Really, do you have some numbers? Here in Germany, Shoujo/Shounen Ai are the most popular genres. I would imagine that those are pretty popular in France as well for example.
[1] https://www.japaniac.de/tokyopops-meistverkaufte-manga-im-ma...
Here is also the top 15 of 2017 for KAZÉ (the covers say it all): https://www.anime2you.de/news/183746/die-top-15-meistverkauf...
How does your source compare with this: https://www.amazon.de/gp/bestsellers/books/698198
The list is about what I'd expect with mostly shounen near the top but there is decent yaoi representation. Not a single what I would consider normal shoujo though.
American: https://www.amazon.com/Best-Sellers-Kindle-Store-Manga/zgbs/...
I would say this more about reflects my guess. 30% for the DE site and 15% for the American one.
I wouldn't necessarily give an Amazon list too much weight. Bookstores here in Germany are everywhere and people like to buy there, especially because you can take a quick look into the manga you are buying. So the lists from publishers tend to be worth more. The good part about the Amazon bestseller list is that it includes Carlsen manga where I couldn't find any info from the publisher regarding sales.
Another publisher I couldn't find anything on is Egmont Manga. The list for spring 2019 says it all though: https://www.egmont-manga.de/fruehjahr-2019/
So no, 30% is definitely wrong.
When the Manga boom was at it's height in the US (like 2005 or so) IIRC the consumers of Manga were something like almost 60% women or girls, and I doubt it has changed drastically. And while I remember Peach Girl and Nana and Hana Yori Dango (and the aforementioned fruits basket!) being popular at the time, I don't think they were 60% of the sales. And Shoujo is less successful in the US today than 15 years ago.
(There are plenty of theories for why, elaborated elsewhere.)
This made me remember how badly I wanted a reverse Zelda game though, where Link gets in trouble and you have to rescue him as Zelda :)
I was excited and was seeking out the original poster to see if they were after some programming skills, but it doesn't seem like the project went past the concept art phase. Shame, I would have loved to work on it.