If I recall correctly, people on Twitch streamed games from the Dota Majors/Minors and got more viewers than the Facebook stream. Then ESL started DMCA'ing streams https://www.reddit.com/r/DotA2/comments/7skt8e/did_mlpdota_j... Then Valve got involved and made a statement about the whole kerfuffle http://blog.dota2.com/2018/01/dotatv-streaming/
Today, we have YouTube Live and to a much smaller extent mixer. More importantly, I'm not afraid to open Twitch on a desktop web browser. What changed? The main change is reliable 60fps streaming.
If Facebook can't do 60fps on day one, it might as well not try.
I remember asking Justin tv engineers whether they thought they could break even. They said it is more than enough to show one thirty second ad every hour (as far as I remember) to keep the lights on. But then this was before Twitch partner programs. Also we were streaming from potato quality laptop webcams. Watching 240p video with 20 second latency was an ordinary miracle.
I imagine the costs are likely much higher today. But I'm curious. Did Facebook spend a billion dollars on content deals?
I could imagine someone at Facebook said, "Hey, look how much screen time Twitch gets with our users, we should do something to make that Facebook screen time instead. Let's make a Twitch clone, how hard can it be?" And gave it to a development team that had no idea why someone would spend time on Twitch. Google was pretty infamous for doing this (how many IM systems have they built now? 8?)
Its been like this for years now, I don't understand how anyone at youtube can not understand how awful discoverability is for live streaming.
Don't get me started. I think my Google Voice / Hangouts account will be deprecated soon, or has been, and will be eliminated, or maybe not. It's not clear. It never is.
Although, maybe not, it's also hard to believe they manage to monetize me watching CSGO, considering I already own the game, a tower, the best mousepad, the best CS mouse, a mech keyboard, and two monitors...
https://www.polygon.com/2018/1/18/16903872/esl-streaming-par...
https://www.zdnet.com/article/google-reverses-real-names-pol...
Everyone I know just watched other streamers stream it from the Valve in game client with their own commentary and production (Valve explicitly allows any streamer to stream any DOTA or CS game)
I suspect ESL did serious damage to their brand by essentially being absent from the e-sports scene for basically their entire audience for the last year.
Seems like a completely out of touch way to throw away a $1B.
https://www.facebook.com/ELEAGUETV/videos/140452340226548/
(video has no relevance here other than being an awesome csgo highlight from last night)
It's like something a teenaged Instagram influencer would design.