Insurance companies pressure drivers who have these misfeatures, drivers pressure car manufactures. See also: discounts for anti-theft tech and airbags.
I've declined this but expect that insurers will push for it to become mandatory. They would love to be able to charge unsafe drivers more money, and in the abstract I don't have a problem with that, but the tracking is creepy.
This is why I am not going to get one, nor a “smart” water or electricity meter: give more data to corporations, and you can be sure that they will use it against you.