It used to be much easier to tell when Phabricator was its own dedicated thing (before it got moved under the Phacility umbrella). Before it redirected, the old https://phabricator.org/ was basically a comedy marketing page: https://web.archive.org/web/20160304014537/http://phabricato...

The software itself is similarly whimsical[0][1]

[0] https://secure.phabricator.com/D7216

[1] https://secure.phabricator.com/rP099695ab615775e5f6d107fba40...