I hope that in the future content creators won't have to depend on a single company which takes decisions purely based on their own profit. The marketing team can spin this anyway they want, but ultimately as a company that is their goal.
For lack of a better term, microtransactions and some form of digital currency should solve this problem.
I'm not a fan of the Brave browser, but they introduced a micropayment system last year[0]. It seems to have been launched with Bitcoin support, but maybe this has expanded (as it should) towards other currencies.
Can someone share their experience with Brave Payments, or with similar systems?
This seems like the only logical way to go, from a technology standpoint, and we're not that far off from reaching it.
Creators have their digital wallets, payments are made in the background (with very limited user interaction, or none whatsoever) after a certain smart contract is fulfilled between creator and consumer, and the funds are transferred with very little latency.
The content creation service that launches with this will be huge in the near future. Bonus points for open sourcing it and making an open system that all content creation sites can reuse.