With a couple orders of magnitude more users, yes. Willing to pay $100/year to remove branding on a search engine you add to your website is far, far less common than "willing to pay to listen to music".
Plenty of small businesses spring for gmail and Google Apps for Business
Which are also a couple orders of magnitude fewer in number than music-listeners.
Nonzero to be sure, but nothing like the numbers they're used to in free, ad-supported products.
Given the big mess they had when Google Drive migrated to Google Play subscriptions I wouldn't exactly say that they're good at it. http://imgur.com/a/gzkZ5