I enjoyed the piece, thanks Michael.

Sorry for the boring feedback, but the post feels like it needs a bit more proofreading. Some of the syntax is a little confusing and I noticed a couple of definite typos:

> So what should to you?

Should be:

> So what should you do?

And:

> Does this user represent an even better opportunity for you to grow your business.

Should be:

> Does this user represent an even better opportunity for you to grow your business?