Author here. This is very interesting, as it sounds very similar to how it was explained at the Vipassana camp. What is a good starting point to familiarise oneself with NLP?
Once you have practised it for some time, you start to forget that you are doing it. Before long people hate you and you don't even know why.
Imagine being able to hypnotise people using words to get them to do things that they might not really want to do. That's NLP. It's not sold like that though. It's sold as a way to empower yourself. Unfortunately, it is on other people's behalves.