vlaskovits

Uh......

Dev tools is one of the hardest segments to tackle.

Developers are notoriously cheap and every one of your developer-customers (falsely) assumes they could build a better version of your product over the weekend.

Developers will always compare your fully-featured, supported product to a shitbag OSS "free" alternative they found on GitHub (abandoned by some dude who tried to build a clone to a real product over the weekend and then discovered that is actually not possible...)

Developers will take great pains to overstate the case for building internal tools as it gives them more control and embededness in an organization.

Selling to developers is not for the faint of heart -- and ironically, takes MORE* sales skill than, say, selling marketing automation tools to marketers. No sales/marketer will say to you on a sales call:

"You know, I could build that if I wanted to...."

First-time entrepreneurs who happen to be developers often attack devtools because that is all they know.

*This is a weird self-esteem insecurity tic.

Might be helpful for any DevOps folks laid off recently.

This is the question of the day wrt WebAssembly: Will Apple continue to support wasm in Safari?

Does wasm strategically impact the dominance of the App Store?

This seems pretty cool -- but if I understand correctly, the promise of this is more constant/predictable latency that it is real-time.

Not if you need low-latency...

"emotional share-cropping" is a brilliant and moreoever, accurate term.

The writer of the piece, Jonas Koffler, is my co-author for Hustle.

In the book, we address the difference between 'renting your dream' (ie emotional sharecropping) and 'owning your dream' finding your personal meaning, momentum and money.

"I believe that building your identity on anything that isn't yours is stressful."

We couldn't agree more. We also describe how one should diversify their identity/ego into a portfolio of sorts.

https://www.amazon.com/Hustle-Power-Charge-Meaning-Momentum/...

The practical use case is that you will see commercial Android builds that will have integrated the Superpowered Media Server, allowing Android to become the great music and entertainment platform it should be.

If you want to develop an app that depends on low latency such as an interactive audio app or DAW, then on iOS that is entirely doable.

If you want to do the same on Android, or port that same app from iOS to Android, than that is virtually impossible.

From: http://superpowered.com/androidaudiopathlatency

"Many mobile apps that are critically dependent on low latency audio functionality such as some games, synthesizers, DAWs (Digital Audio Workstations), interactive audio apps and virtual instrument apps, and the coming wave of virtual reality apps, all of which thrive on Apple's platform (App Store + iOS devices) --- and generate big revenues for App Store and iOS developers are largely non-existent on Android. Android Audio's 10 Millisecond Problem, a little understood yet extremely difficult technical challenge with enormous ramifications, prevents these sorts of revenue producing apps from performing in an acceptable manner and even being published (!) on Android at this point in time. Startups and developers are unwilling to port and publish otherwise successful iOS apps (with ~10 ms audio latency needs) on Android for fear of degraded audio performance resulting in negative word-of-mouth and a hit to their professional reputation and brand. Consumers lose because have a strong desire to buy such apps on Android, as shown by revenue data on iOS, and currently, are unable to do so. One can appreciate the scale of this problem/opportunity when one takes into account the so-called 'next billion' consumers who will be 'mobile-only'."

No app developer will, as you describe:

"take on the task of creating hardware, customizing Android, using your media server and SDK, in order to avoid those latencies on Android."

But OEMs seeking to differentiate their Android builds will integrate Superpowered Media Server, allowing for low latency functionality.

Doesn't have to be less than 5ms -- ~10ms and below (like iOS demonstrates) is great.

Hi there,

We're licensing the Superpowered Media Server to OEMs who want to differentiate their Android build by bringing latency down to pro audio levels.

As we say in the article, we squeeze latency out of user space with our zero latency SDK as well as out service space with our new server.

Not only is 10ms roundtrip latency critical to the interactive audio type applications mentioned by others -- it is critical for VR too.

Thanks!

Hi all -- Patrick from Superpowered.com. We're working on an update to our Android 10 ms Problem article with new data --- quick question: What's not clear about Android latency? What questions would you like answered that you haven't seen answered online?

Glad you enjoyed it!

Hi there -- latency ranking you ask?

As Westley from The Princess Bride might reply, "As you wish"

http://superpowered.com/latency :)

If our site goes down (again), the webcache can be found here:

http://webcache.googleusercontent.com/search?q=cache:zvFOaWH...

Hi everyone -- Gabor and I wrote the piece -- let us know if you have any questions we can help answer for you.

Genius level trolling.

FWIW Saumil is good dude, doing good stuff.

Note to Saumil: use a "spinner" script next time buddy. ;)

A tiny minority.

Nice.

Awesome visual. I just threw up.

Not quite. A Growth Hacker can get 100K users/customers once a startup is past Product-Market Fit.

Emphatic no!

The seminal work from which Ash's book (and mine) sprung was The Four Steps to the Epiphany, published in 2005.

Also, see Sean's post on growth hackers here:

http://startup-marketing.com/where-are-all-the-growth-hacker...

I think Giff nailed it in his comment to you.

You might want to frame your thoughts around where you think you are in terms of Product/Market Fit -- that is, do you think you are pre- or post-?

@macco

There are two versions of the book. The Bootstrapper version is 75 pages, and The Startup/Enterprise Versions are 90 pages (include a presentation about CustDev that evangelists can use internally at their orgs).

Hi there.

Thanks for the kind words.

Please feel free to let @brantcooper and me (@vlaskovits) know what you think of the book: The Good, the Bad and the Ugly.